Singapore Maritime Week

The Singapore Maritime Week (SMW) is a premier platform for maritime innovation and industry transformation, positioning it as a must-attend event for professionals in the maritime sector. Industry leaders, experts, and stakeholders convene to exchange insights on critical issues shaping the maritime sector’s future. SMW also serves as a platform to advance dialogues and collaborations, highlighting Singapore’s leadership in driving the maritime industry forward. A key highlight of SMW 2025 was the Singapore Maritime Lecture, delivered by Senior Minister Lee Hsien Loong, followed by a fireside chat moderated by Ambassador-at-Large Chan Heng Chee of Singapore’s Ministry of Foreign Affairs. SMW reflects the vibrancy and diversity of Singapore as a global hub port and leading international maritime centre.

Strategy and Execution

A comprehensive publicity plan across local, international, and maritime trade media, positioning SMW as the capstone event. Efforts included identifying content opportunities to spotlight the dynamism, resilience, and vibrancy of Singapore’s maritime sector and its people, fostering positive media relations to ensure comprehensive and high-quality coverage, and providing on-site media facilitation and PR support throughout the event.

>900

COVERAGES

secured across TV, Radio, Print, Online platforms in local, international and trade media.

>20,000

DELEGATES

from close to 80 countries.

200

EXHIBITORS

local and international, including nine country pavilions.

Outcome

Positioning and reinforcing Singapore as a global hub port and leading international maritime centre.