Led by owners-directors who are distinctly set apart by the pride we take in our work.

Cho Pei Lin

MANAGING DIRECTOR

Cho Pei Lin

Cho Pei Lin is a pioneer in introducing Litigation PR to Singapore. She specialises in public affairs and public education campaign communications, corporate, litigation and crisis communications and government relations.

chopeilin@aprw.asia

in/chopeilin

Julie Chiang

DIRECTOR

Julie Chiang

Julie Chiang, one of the founding directors of APRW, has amassed two decades of experience in public relations. She specialises in Consumer and Lifestyle PR.

julie@aprw.asia

in/julie-chiang

Ginny-Ann Oh

DIRECTOR

Ginny-Ann Oh

With an extensive experience in marketing, communications and branding, Ginny-Ann Oh’s expertise is in marrying organisations’ brand and public perception to develop holistic integrated marketing communication strategies.

ginny@aprw.asia

in/ginny-ann-oh

Lim Wee Ling

DIRECTOR

Lim Wee Ling

Wee Ling is a curious, restless and versatile communicator who brings authenticity and a balance of business interests and compassion into areas of strategic PR, media management, campaign conceptualisation and development.

weeling@aprw.asia

in/wee-ling-lim

Anu Gupta

DIRECTOR

Anu Gupta

In 2017, Anu assumed a pivotal role at APRW as one of the owner-directors, spearheading the startup and technology practice. Hailing from India, Anu initiated her career in public relations more than 25 years ago…

anu@aprw.asia

in/anu-gupta

Nurul Rasheed

ASSOCIATE DIRECTOR

Nurul Rasheed

Nurul has an innate ability to identify content and stories that resonate, inspire and positively shape perception.

nurul@aprw.asia

in/nurulrasheed

Sharon Koh

MANAGING DIRECTOR, DIGITAL STUDIO

Sharon Koh

Sharon joined APRW as one of the Owner-Directors in 2015 to set up the Digital Marketing practice at the firm. Sharon brings along a rich plethora of over 15 years of experience in the areas of Marketing and Brand Developm…

sharon@aprw.asia

in/sharon-koh

Celene Lim

FOUNDING DIRECTOR

Celene Lim

Celene Lim, the Founding Director of APRW, is one of Singapore‘s most versatile industry veterans, with more than 40 years of Marketing and Public Relations experience to her credit…

celene@aprw.asia

Led by owners-directors who are distinctly set apart by the pride we take in our work.

Let’s Start Our Journey Together!