Day: 8 September 2025

Singapore, 8 September 2025 – APRW’s Managing Director Cho Pei Lin was featured in a recent AM O’Sullivan PR piece on the importance of advance planning in crisis management. She reflects on how today’s 24/7 news cycles, powerful social media dynamics, and rising expectations for accountability mean that even a single incident can escalate into… Continue reading Cho Pei Lin on Core Principles of Crisis Management: “Preparation in advance is key”