APRW Digital Studio’s Head Honcho. Before setting up APRW’s digital practice, Sharon earned her stripes as a highly experienced brand marketer during her previous stints with Procter & Gamble and Trend Micro.
She then headed the pioneer Marketing team at Budget Airlines, Scoot, where she led the many Award-winning Marketing campaigns and was accorded “Marketer of the Year” in 2017. A Mum of 2, a total Endorphin Addict. You’ll know that outside of work, she’s always busy with working out- running, cycling, swimming, Muay Thai and more!
As she struggles with caffeine addiction, Angela is only an angel after she’s had her daily morning coffee. Known as the team’s resident go-to Adspert (Ads Expert), she is well-versed in optimising paid social campaigns across many digital platforms.
At the same time, she takes her role as the Welfare Manager very seriously, always ensuring that everyone’s well-being is taken care of and providing support wherever needed.
With experience in government and corporate accounts, Ishita is a dependable and resilient rock that clients know they can rely heavily on. She faces all obstacles head-on with her problem-solving hat to provide unique and creative solutions.
Ishita’s two main interests are chocolate (her favourite everything) and fans. Asian food is a no-no for her, only beans on toast!
Joanna hates carbs but she’s trying to repair her fractured relationship with rice. She plays the part of the team’s cheerleader, lifting morale and bringing positive vibes all around.
When it comes to work, you can count on Jo to be resourceful and tech-savvy with her use of social listening tools and advanced search skills to draw research-backed insights.
A failed musician who conned his way into the communications industry, Sam has taken the team to new heights with his creative background.
Voted as the funniest member in APRW Digital Studios, he’s always counted upon to lighten the mood with his quirky antics and funny punchlines. Jokes aside, Sam works with the team to deliver quality work and strives to meet (and exceed) clients’ expectations.
Bern is a production powerhouse, a video Swiss Army Knife armed with a broad range of skills, experience and expertise.
Her knowledge of visual content cuts across various formats, having produced videos for clients from all sorts of industries. P.s. Ask Bern about her previous experiences as a professional Esports athlete!
Behind the computer, Hadi is a creative wizard who puts in maximum effort for every creative asset he conjures with the wave of his mouse.
His visual sensibilities and expertise in graphic, UI/UX and web design is key to expanding the team’s creative vision. In his free time, Hadi often finds himself going down internet rabbit-holes to learn new things that enrich his world-view.
Aldo is lovingly referred to as the team’s speed-run designer who delivers quality content at record speeds.
When it comes to visual briefs, Aldo consistently exceeds expectations, not just in terms of his speed, but also in his highly refined and creative executions. Outside of building creative content, Aldo also enjoys building model kits such as Gundam mechas.
Gabrielle’s a foodie who loves all meats and sweets.
As a digital native on most social media platforms, she strives to be the best at producing content that makes you smile.
At a first glance, Gabby may seem quiet and shy but she can be bubbly and loud if you get to know her well enough. Also, she’s a huge otaku and her favourite anime is Demon Slayer!